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CONFERENCE SCHEDULE

PRE-REGISTRATION: WEDNESDAY, FEBRUARY 26

6:30-8:30 PM:  Dinner at Vicino Hosted by ParentSquare & Qualtrics
350 Massachusetts Avenue, Suite 150 Indianapolis IN 46204

DAY ONE: THURSDAY, FEBRUARY 27

8:00-8:30 AM:  Continental Breakfast sponsored by ISBA, Registration and Exhibitor Networking

8:30-8:40 AM: Welcome / Introduction

8:40-9:40 AM:   Leadership Lessons from the Frontlines of School Communications
Barbara Hunter, APR, Executive Director, National School Public Relations Association

9:40-9:50 AM: BREAK: Exhibitor Networking


TRACK: PR FOUNDATIONS

9:50-10:50 AM:  Story'telling' vs Story'yelling'
Janet Mann, Director of Communications
Zionsville Community Schools, Zionsville

TRACK: PR ADVANCED

9:50-10:50 AM: TBD

10:50-11:00 AM: BREAK: Exhibitor Networking

11:00-12:00 PM:  Creative & Affordable PR Strategies
Brooke Orner, Director of Communications
Plainfield Community Schools, Plainfield 

11:00-12:00 PM:  The Legal Side to School Notices &
Requests for Information

John Becker, Attorney, CCH+A

 

12:00-1:30 PM: LUNCH sponsored by Edlio & Exhibitor Networking



1:30-2:50 PM: The Ultimate Social Media Strategy

Dr. Jill Johnson, President, Class Intercom &
Cristina Capretta 
Director of Marketing and Community Relations, Berea City Schools 

1:30-2:50 PM:  Crafting a Clear Comms Plan

Josh Sauer, APR, Director of Solutions Engineering, Finalsite

2:50-3:00 PM: BREAK: Exhibitor Networking

3:00-4:00 PM: Working Smarter with AI 
Erin Meyer, Director of Communications
LaPorte Community Schools, LaPorte

3:00-4:00 PM: Creating Community Connections 
Mary Kay Smethers, Marketing Manager,
Emily Jones, Brand Specialist

Fort Wayne Community Schools, Fort Wayne

5:30-7:30 PM:  Networking Fiesta at El Toro Hosted by Apptegy
365 N Illinois St. Indianapolis IN 46204

DAY TWO: FRIDAY, FEBRUARY 28

8:00-8:30 AM: Continental Breakfast sponsored by Teachers' Treasures and Exhibitor Networking

8:30-8:40 AM: Welcome

8:40-9:40 AM:   Your Story is Your Superpower

       Dirk Tedmon, APR, NSPRA School Communicator of the Year

9:40-9:50 AM: BREAK: Exhibitor Networking

9:50-11:15 AM: GOLD MINE SESSIONS

(Check back soon for a full list of sessions.)


11:15-11:30 AM: BREAK: Exhibitor Networking

TRACK: PR FOUNDATIONS

11:30-12:30 PM: Unleashing the JOY Playbook

Lamara Finley, Communications Coordinator

MSD of Warren Township, Indianapolis

TRACK: PR ADVANCED

11:30-12:30 PM: Running Referendum Campaigns

Krista Stockman, Director of Communications

Fort Wayne Community Schools, Fort Wayne

12:30-1:30 PM: LUNCH sponsored by TeacherLists & Exhibitor Networking

1:30-2:30 PM: WE NEED A CRISIS STATEMENT!

Susan Haynes, Communications Director

Mooresville Schools, Mooresville

1:30-2:30 PM:  Legislative Update

Joel Hand, General Counsel & Lobbyist

        Indiana Coalition for Public Education

2:30-2:40 PM: BREAK: Exhibitor Networking

2:40-3:40 PM: More Than Merch

Marnie Cooke, Ex. Dir. of Marketing & Comms
Noblesville Schools, Noblesville


2:40-3:40 PM:   Attracting Top Talent

Maria Bond, Director of Community Relations

Mt. Vernon Community Schools, Fortville

Josh Burnett, Director of Communications,

Bartholomew Consolidated School Corporation



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